RUBICON SNOW REMOVAL 2024
PROJECT TYPE
Campaign
TOOLS
InDesign, Photoshop, Illustrator, Xd
ROLE
Designer
yEAR
2024
Rubicon Contracting is known for providing reliable and comprehensive facility management services to simplify property maintenance. They offer services such as snow removal, landscaping, pest control, janitorial services, and more. Their goal is to eliminate the need for multiple service providers by offering a one-stop solution for facility maintenance. This approach helps businesses manage their properties efficiently and within budget.
The Rubicon snow removal campaign flyers and e-flyers are visually striking and convey the intended message effectively. The designs rely on a consistent color scheme of red, black, and white, creating a strong brand presence.
KEY ELEMENTS:
Typography
Bold and clear fonts are used throughout the flyers to ensure readability and capture attention.
Color Scheme
The use of red, black, and white provides a high-contrast look, making the key information stand out.
Layout
The layout is well-organized, with a mix of text, images, and QR codes. The structure is balanced, guiding the viewer’s eye across the content seamlessly.
Visual Elements
Images of snow removal equipment and other relevant visuals enhance the flyers, making them more engaging and informative.
Consistency
Images of snow removal equipment and other relevant visuals enhance the flyers, making them more engaging and informative.
Call to Action
Clear and concise calls to action are included, such as hiring seasonal workers, highlighting service levels, and promoting fixed-rate benefits, ensuring that readers know what steps to take next.
e-FLYER
TRUCK WRAP/DECALS
OVERVIEW
The synergy between Rubicon’s printed flyers, e-flyers, and social media posts creates a unified campaign that is easily identifiable. The consistent use of colors, fonts, and layout elements across all mediums ties the entire campaign together. The clear calls to action in flyers, e-flyers, and social media posts ensure that the audience knows exactly what steps to take next, whether it’s hiring seasonal workers, understanding service levels, or exploring fixed-rate benefits.
Overall, Rubicon’s snow removal campaign is a testament to the power of cohesive design. By combining aesthetics and functionality, Rubicon successfully attracts potential employees and informs customers about their services, creating a compelling visual message that spans multiple platforms.
SOCIAL POST
